MICROSOFT SURFARCE PROMO VIDEO
FASHION DESIGNED USING A SURFACE DEVICE.
Filmed in North America, this video was produced to highlight Hayley’s diverse clothing design style, utilising Microsoft Surface products.
Unique Clothing Design
Hayley, graduating with honors in Fine Arts Fashion, earned recognition by being selected, along with 11 other fashion graduates nationwide, to participate in the L’Oreal Graduate Showcase at Melbourne Fashion Week. Following overwhelmingly positive feedback from both the media and the public, Hayley’s eponymous brand was born.
From the outset, Hayley has drawn inspiration from popular culture, incorporating elements from music, film, literature, and childhood nostalgia to meticulously design all her prints. Each collection is rooted in a broader inspiration, with each individual piece contributing to the narrative of the release. Using vibrant colors, contrasting patterns, and visual imagery in classic, wearable silhouettes, Hayley has cultivated a fan base among young creatives and celebrities alike.
Way of Life
Her creations offer a bold and fresh perspective on clean, timeless wardrobe staples, empowering customers to stand out and express themselves through her clothing. Whether you’re obsessed with street style or a runway fashion enthusiast, Hayley’s brand is inclusive, body-positive, and artistic, all while maintaining a lighthearted approach. Despite acknowledging the world’s challenges, Hayley chooses to focus on the beauty and positivity that can be found within it.
CLIENT:
Microsoft